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OEC Fiber Blog


Small Business Spotlight: Mitchell’s Jewelry

Last week, we visited a little clothing shop that takes pride in being the heart of its community. This week we are talking about a local jewelry store with a resume built to dazzle.



Mitchell’s Jewelry in Norman

The place “Where Oklahoma Gets Engaged” has been a part of the community for over forty years. What started as Norman Coin Shop in 1981 has transformed into Oklahoma’s largest importer of diamonds. Mitchell’s Jewelry is an expert in engagement and wedding rings with a vast selection of Antwerp Diamonds, lab-grown diamonds, moissanite and colored gems. They offer custom designs as well as ready-made pieces. And with three in-house jewelers, they can provide the highest quality of service and repair without making you wait for a lump of coal to transform into a precious gem.

“Our quality and selection FEEL big city, but our prices, service and atmosphere give you a distinct HOMETOWN vibe,” said Co-owner and Marketing Director Gina Mitchell. “Our customers are the most valued part of our business. We are devoted to providing an exceptional experience to all who visit.”

Three times a year, their favorite supplier brings diamonds from the diamond rooms of Antwerp, Belgium, to Mitchell’s Jewelry for customers to pick out their gems in person. They even make overseas trips twice a year for the same purpose. Customers who participate in these one-of-a-kind experiences have the chance at something extra. Purchasing at in-store Antwerp events or an overseas buying trip enters customers into a drawing to win their diamond FOR FREE!

The lighting fast speed of OEC Fiber keeps their Point of sale ready to go, and they aren’t just checking people out at the register. It houses all essential tools like Wish Lists, customer preferences and history. These tools allow them to give customers the type of experience Mitchell’s Jewelry has become known for.

There are numerous ways to take advantage of special events this holiday season. Their Christmas sale features 20 to 50% off throughout the store, and the next Antwerp Diamond event is December 9th through the 11th. Don’t want to make the trip? Visit their website at www.mitchells-jewelry.com to shop online or create a Wish List to share your glittering dreams with your loved ones before Santa loads his sleigh on Christmas Eve.

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